When it’s time to put your house on the market, the first decision that needs to be made is what kind of selling strategy you’re going to use. While some people choose to sell their home without professional help (for sale by owner), that can cause a lot of unexpected stress. Going with a real estate agent can alleviate a lot of issues people often run into on their own.

But how do you choose the best real estate broker for your home? With so many options available to us ever since real estate has become dominated by the internet, it can seem impossible to decide what kind of home selling strategy is right for you.

Among the different brokerage options are limited service brokers and traditional real estate brokers. They may seem similar, but choosing the wrong option can end up costing you thousands of dollars in additional home selling costs.

Types of Real Estate Brokers

What is a limited service real estate listing?

A limited service broker provides varied services for homesellers. The number one benefit of using a limited service broker is the overall cost. Limited service broker fees are typically substantially lower than traditional 6% broker fees.

Because services are limited, homes tend to stay on the market longer than homes that are sold by traditional realtors. Limited service brokers don’t typically offer a lot of assistance beyond listing the property on the MLS.

Is a traditional 6% real estate agent better than a limited service agent?

Traditional realtors offer a more full-service experience. The realtor will take care of everything along the way, from the initial MLS listing to coordinating the home closing. Services usually cost up to a 6% commission on the final sale price of your home. In this instance, you may be trading the potential savings of a limited service broker for the security of a traditional real estate broker.

For example, if you sell your home for $300,000 you’ll owe approximately $18,000 in commission to a traditional realtor. If you’d chosen a limited service broker you’ll pay substantially less, but you may have to put in more work yourself, and you risk your home not selling or taking longer to sell.

The Best of Both

Limited service brokers can save you money, and traditional realtors can end up costing a pretty penny. Now that home shopping takes place largely on the internet, realtors need to adjust the way they sell homes. A third option that better suits this new market is a full service – flat fee real estate broker. Homeowners can now get all the exposure and service that a traditional 6% realtor offers, for about half the cost.

Companies like Lake Country Flat Fee provide a full service real estate experience for lower broker fees than traditional real estate brokers, and a comprehensive set of services you won’t find with limited service brokers.

Limited Service Listing

$?+2.4% to buyer's agent
  • No MLS Listing
  • Photos may not be provided
  • Professional yard sign
  • Unknown experience level
  • Limited listing changes
  • Limited Service Status
  • Limited support and assistance
  • Limited advice and market updates
  • Showings coordinated for you
  • Feedback Follow Up
  • All property inquiries handled
  • Limited Networking and Marketing
  • Some negotiation and Closing Coordination

Lake Country Flat Fee

$2500+2.4% to buyer's agent
  • Website exposure including: MLS, Zillow, Realtor.com and our Property Search page
  • Digital Photo Shoot
  • Professional Yard Sign
  • Comparative Market Analysis and Advice
  • Listing Changes Included
  • Full Service Status
  • Ongoing assistance and support
  • Ongoing Advice and Market Updates
  • All showings coordinated for you
  • Feedback Follow Up
  • All property inquiries handled
  • Agent Networking and Marketing
  • Contract Negotiation and Closing Coordination
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Our Flat Fee Selling Plan is Smart, Effective, and Affordable!

The Lake Country Flat Fee model was invented by SE Wisconsin's #1 Selling Realtor, Paul Liebe.
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